top of page

Big Brand

Scent Gimmicks

fast food aroma thailand.jpg

Over the years, many consumer brands have hired aroma branding companies to create custom scented candles or perfumes, as limited time offerings. Usually these are crafted with a unique aroma that somehow suits their brand and (sometimes) compliments their products. Other times, it’s simply a gimmick or a media stunt. Whichever the case may be, they always seem to sell out. Or, at least the limited productions runs do. Some of these can even be found for sale on Ebay for as much as $10,000.00.

Let’s explore some of the whacky and wonderful examples:..

bottom of page